Southern California Motorcycles Staff
"A Celebration of Motorcycling" is what we truly believe. We are committed to providing you with a quality product, education and customer service beyond your expectations. We strive to help you enjoy the wonderful sport of Motorcycling.
Administration
Tom Hicks
Founder
NameTomHicks
TitleFounder
Tom has a long history in the motorcycle industry as a racer, technician, product research engineer, press relations specialist, club president, dealership owner and much more. He has a passion for flying WWII airplanes, playing in his band (P-51) and riding all of his motorcycles. Tom remains focused though on keeping So Cal Motorcycles the Number One Dealership of its kind in the U.S.
Rob Chufo
Chief Operations Officer
NameRobChufo
TitleChief Operations Officer
Rob’s been riding since he was 5 years old and loves to ride the streets of Willow, Miller and Barber Motorsports Parks and Laguna Seca Raceway. He has 27 years of experience in the automotive, marine and motorcycle industry and his first purchase was a 1983 Honda CR125.
Chris Evans
General Manager
NameChrisEvans
TitleGeneral Manager
Chris handles the sales floor with an ease and offers top quality customer service to all of our guests. He’s passionate about his work and he’s a Ducati fanatic with more knowledge than most encyclopedias. His first bike purchase was a 1986 Honda Rebel 450 and currently rides a 2016 Ducati Monster 1200S. He has been riding for 23 years and continually gaining experience on the street. He enjoys riding through Azusa Canyon up to Camp Crystal Lake on the weekends. Quick note about him: he grew up riding in the Middle East as a kid and his family wasn’t aware until he purchased his 5th motorcycle.
Business Office
Thalia Yanez
Accounting Manager
NameThaliaYanez
TitleAccounting Manager
Celeste Olague
Accounting Assistant
NameCelesteOlague
TitleAccounting Assistant
Sales
Brian Leigh
Finance Specialist
NameBrianLeigh
TitleFinance Specialist
Brian came to us after spending 16 years in the auto industry. He doesn't ride yet, be he has his eyes on a Ducati Diavel. When he's not working you can find him playing with his two dogs, Whiskey and Brandi, or spending time with his family. Fun fact: He's from Johannesburg, South Africa.
Robert Burns
Sales/Brand Representative
NameRobertBurns
Title Sales/Brand Representative
robertb@socalmotorcycles.com
Robert has over 43 years of riding experience in the dirt and 35 years on the street. He rides a 2009 Harley Davidson Road Glide and a 2015 Harley Davidson Fat Bob. He loves the feeling of freedom when he rides and is happy to save time and stress by avoiding traffic. In his downtime, he enjoys going to the beach, riding street bikes, dirt bikes, Mt bikes and spending time with family.
Kyle Sangillo
Sales/Brand Representative
NameKyleSangillo
TitleSales/Brand Representative
Albert Le
Sales/Brand Representative
NameAlbertLe
TitleSales/Brand Representative
Albert rides a 2020 Triumph Thruxton TFC and has eight years of riding experience. He rides because it acts as a stress reliever, gives him the freedom to explore, allows him the exhilarating experience of “The Ride,” and makes parking a breeze. In his downtime he enjoys fitness, playing basketball and healthy dining. Fun Fact: Albert doesn’t have a Native (Vietnamese/Chinese) name.
Service
Chad Bell
Service Advisor
NameChadBell
TitleService Advisor
Chad is a veteran with more than 15 years in the motorcycle industry. He brings his expertise to our Service and Parts Department. His first motorcycle was a mini bike with a 5hp small motor and currently rides a 2017 GSX-R1000. Chad is all about the thrill of motorcycling whether it’s dirt, track, scenic views, or even a midnight canyon run. What he enjoys the most about riding is: laying down his knee at 130mph.
Jose Cruz
Service Manager
NameJoseCruz
TitleService Manager
Mike Cadena
Shop Foreman/Master Technician
NameMikeCadena
TitleShop Foreman/Master Technician
Danny Edwards
Master Technician
NameDannyEdwards
TitleMaster Technician
Danny has been part of our team since the beginning and plays a huge role in our Service Department. He has been riding motorcycles for over 30+ years and his favorite manufacture is Ducati. His current bike is a Honda CBR954 and he enjoys riding through any type of terrain that offers twisties. What he enjoys most about motorcycling is: the freedom of the open road and riding with his Dad and Uncle Tom!
Brandon Martinez
Technician
NameBrandonMartinez
TitleTechnician
Parts & Apparel
Dylan Conroy
Parts Associate
NameDylanConroy
TitleParts Associate
Dylan’s is a long-time rider, beginning when he was six. He currently rides a 2006 Suzuki RM 125 and enjoys escaping from the normal stresses of life. His hobbies outside of work are racing motocross, going camping, and hanging out with friends. Fun Fact: Dylan is a full-time college student.
Raul Sanchez
Parts Associate
NameRaulSanchez
TitleParts Associate
General Operations
Humberto Pasillas
GenOps Supervisor
NameHumbertoPasillas
TitleGenOps Supervisor
Humberto has been with the team close to 5 years. He plays a huge role in the General Operations Department and within his stay here—he has become a huge motorcycle enthusiast. His first motorcycle purchase was a 2005 Yamaha V-Star 1100 and currently rides a 2006 Custom Victory Vegas. He thanks the owner Tom Hicks for introducing him into the motorcycle world. What he enjoys most about motorcycling: he enjoys riding the streets with his son and cruising GMR. If he can offer beginners any advice: take a safety course and watch your surroundings.
